Also, watch this video because this gives a really nice overview of what a sales funnel is.
You might be wondering, as a coach, is having a sales funnel really important? The answer, is yes.
Coaching is a profession that you can do personally, with one audience. You can also do it on a wider scale, on top of a stage in front of many people and you can also do it virtually.
The advantage of doing it virtually is that, many people who can do their business online is able to survive, especially today that the world is changing. This 2020, we are forced to stay inside our homes for our safety. Even though we cannot go out, our needs wont stop and so should our means of income.
So, how can level up your coaching business online?
It may look simple but it is not. Also, simply advertising yourself on social media is not enough. Social media such as facebook is just a borrowed lot. One wrong thing and whatever it is you are building may be gone. Still, having a social media presence is important. Anyway, I’ll stop myself right here and start to share this vital information for you one by one.
Get Positive Attention
The internet is such a noisy space. You need to really cut through the noise. Creating captivating content that relates to your target client is a good way to start. Always operate within the idea that, you need to create a need, a problem and that you are the solution to those problem while giving value.
What you need?
Social media account
Value giving content
Creating content takes a lot of time
Managing content takes a lot of time
you also have to answer to comments of your audience
looking for available content and re purposing content requires time and skill as well
While you are getting the attention of your target market, this is a good opportunity to build your email list.
You do not need to give away stuff, in this day and age, people are eager to sign up to email list as long as they know that they will get valuable knowledge in return. Factual and useful content is a strong currency.
The result of making content that adds value to the life of your Audience is that they trust you and they will consistently listen to whatever it is you’re going to say that means if you are going to provide them an opportunity to sign up for an email list they will sign up for it and they will continually receive updates from you hear you .
This is a good opportunity to build relationship it is like the dating face you have to go through before you ask the important question or before you are able to sell them or offer them any kind of service or product.
Run Value-Centric Live Webinars
This can be done through social media and other applications; it all depends on what will work for your market. This is the chance for you to highlight the value your coaching program can give by giving bits of usable (but not all) information from your program.
This is your sales pitch; you just do not make it too obvious that you turn them off.
This should entice your market to get the entire package.
Make yourself accessible
After your live session or webinar (aka sales pitch), you will know who are the people who are potential clients. Get their information and schedule them on a zoom call to better your chances in securing them as your client.
Creating a sales funnel that can help you do all this will require effort and time. You may have the expertise as a coach in your chosen field but, you may not have the resources needed to create sales funnel and manage your social media accounts but that is okay.
ClickFunnels is made to address that challenge. Business owners, like coaches, need to focus on their craft. Instead of pouring your energy or your mony hiring people just to do this, ClickFunnels made it easier for you becuase it is a drag and drop kind funnel builder. Hiring people is optional but it is a good idea too especially if you need one to help you manage all platforms you will be making yourself available to.
One thing that I strongly recommend is ClickFunnels. ClickFunnels is a landing page or funnel builder that will help you make sales funnels that will help you get your clients into the gate and close a sale.
If you want to know more, you can read the article below but if you are confident enough to build your funnel and build it now, get it here for 14 days for free.